About
The man behind the mission.
Shawnacy M. Johnson Sr. has spent his life developing people — in uniform, in ministry, in counseling rooms, and in coaching conversations. BECOME is the result.
Shawnacy is a retired U.S. Air Force veteran, a Behavioral Science graduate, a pastor with nearly four decades of ministry, a counselor, coach, and speaker.
He's spent his career at the intersection of leadership, faith, and human behavior — leading airmen, building churches, walking with families through crisis, and coaching leaders out of the patterns that were quietly costing them everything.
BECOME was born from a conviction he watched prove itself over and over: people are not stuck because they lack potential. They are stuck because they lack clarity, systems, accountability, and intentional growth. So he built the framework — and the coaching — to give it to them.
Mission
Help people intentionally transform into the person their future requires — through discipline, personal development, behavioral science, leadership, and faith-informed wisdom.
Vision
A generation of men and women who grow spiritually, personally, professionally, relationally, and financially — without sacrificing one area to achieve another.
Five Pillars
A rare convergence of experience.
Air Force Leadership
21+ years leading teams, missions, and people under pressure.
Behavioral Science
An evidence-based view of why people get stuck — and how they break free.
Counseling Experience
Decades of walking with people through real change, not surface change.
Ministry & Faith
Nearly 40 years of pastoral wisdom for the whole person.
Coaching & Strategy
A practical system to turn intention into identity.
"When your grass is green, there's no need to look on the other side."
— Shawnacy M. Johnson Sr.